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A user journey is the process a customer goes through to reach their end goal on your website. A poor user journey can dramatically affect key factors such as conversion rates or form sign ups. By making sure the pathway to your sites main goal is easy and clear to follow, you are allowing your customers to convert quicker and easier.  If you can pinpoint the customer’s main goal at th...
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Whatever you do as a business, you have to have an eye on your online output. It doesn’t matter if your startup is heavily digital in its operation or not, the world wide web is no longer an optional extra for a business.  Don’t believe it? Consider this: 81 per cent of customers do some research online before making a purchase. As a business, you need to cater for your customers...
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The folk at Starting Point Website Plan offer an ‘out of the box’ website service that lets you select a template website from a collection of unique and professional designs. Since they've been behind a recent Startacus b2b giveaway competition and they're currently offering a fab £100 discount offer to anyone looking to avail of their template website service, we thought ...
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Over the last few weeks Thomas Taylor a director at Legal Document provider Net Lawman has written some fab posts for Startacus. Last week Thomas highlighted why you should actually care about your website privacy notice and this week Thomas returns, to focus on the importance of having a good set of terms & conditions on a website. Over to Thomas to explain all.....
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Any content driven or web based startup will probably come across that ever present hurdle of early stage monetisation. Your content isn’t making you immediately famous and groundbreaking; you’re also hosting a site and need the funds to keep things afloat. That’s ok, there are a few options open to startups like this that will help ensure some form of income, in some shape or fo...
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Getting setup in a digital world of business is horrifyingly daunting. There are big scary words, a complex and convoluted system of hosting and a cornucopia of billing practices and charges flying around; and that’s just to get your domain name sorted! The amount of work that goes into creating an online platform is staggering, and as a startup or startup team, we figured it’d be bes...
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Our pals over at Vitamin just gave one lucky Startacus member a £5000 website and branding package, covering a new custom website, brand management and even creation (if you needed it) and a subscription to their fantastic Vitamin service.  Now they’re giving our members their two cents on one of our favourite topics 'Why and when your business needs a website'. Over to the exper...
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Vitamin are offering a very special deal to Startacus members - Custom Website and 12 months Subscription for £1,000!On Monday we announced the winner of our £5k Website Package care of Jump Marketing and their new Website & E-Commerce Solution Vitamin. The lucky team over at ‘Sweet Hangovers’ are now going to avail of the £5,000 Vitamin website package, includin...
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Win 6 months’ free WordPress Care & Maintenance valued at  £180 via Stress-Free WP!  If you are the owner of a WordPress Website or Blog read on…. While setting up and using a Wordpress website is a relatively simple affair, maintaining said website or blog can become rather stressful. Whether it be upgrading to new versions, dealing with WordPress plugins, site ...
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Startacus is a great brand name, we hope you agree! However before we get too boastful, appreciate that said brand name took weeks to brainstorm and we had the support of a fab design company to help along the way. Thankfully we'd also been financially supported by the NI Arts Council so being able to work with a design agency was a big bonus. However, what if we hadn't at that point, had the buck...
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